Blackmagic Design Focus Demand

Get accurate focus control with the Focus Demand for Blackmagic Design’s Studio Cameras. Eliminates the need to reach for the lens because you can control the lens direct from the tripod handles, just like a true broadcast lens.

The optional focus demand can be added to turn affordable photography lenses into amazing broadcast lenses! The focus demand has USB-C connections so it works with all Blackmagic Studio Camera 4K models. 2 USB-C ports are available on the focus demand, so you can daisy chain them, then connect to the camera with a single USB connection. The design has an incredibly precise feel, so you get very fine lens control, and you can frame and adjust the lens without taking your hands off the tripod handles. Buttons can be customized so you can assign different camera functions to them. Plus, hardware is included for mounting the focus demand onto tripod handles.